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CEO's WELCOME
A message from Hailey Le, CEO
Many people ask why we are called Redwood Strategy Group. We aren’t from California but the name does have its roots from Muir Woods in Mill Valley. My visit there many years ago left me absolutely inspired by the Redwood trees and the subtle lessons it provides:
∙ Stand tall
∙ Stand proud
∙ Go out on a limb
∙ Enjoy the view
∙ Remember your roots
I am honored you have taken the time to explore our website. To us at Redwood Strategy Group, it is more than just a website, it is a glimpse into our journey. I look forward to you learning about where we were, where we are, and where we are heading.
I am a first generation Vietnamese American. My parents fled Vietnam’s political persecution and “re-education” camps by boat and came to the United States. After a short period of my family settling in Arlington, Virginia, I was born at the center of where my career blossomed. I learned from an early age that working hard and working smart leads to optimal results. This value is the foundation for my life’s successes. In addition, I also have an insatiable thirst for learning and hold the deepest gratitude for the opportunities I have received from being born in this country (which I never take for granted).
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After working for big firms and growing small companies, I knew I needed a personal and professional change; this is why I started Redwood Strategy Group. I wanted to build a company where culture cultivates happiness, innovation drives success, and continuous learning brings better results for both our team and clients. There are companies out there that say this but as soon as it impacts the bottom line all bets are off. Redwood Strategy Group is a proven partner who brings thoughts and ideas to action, and we mean what we do and do what we say. We look forward to seeing what exciting experiences and new relationships this journey will bring, and we certainly hope you will be a part of it with us!